Case Study
Growth, in the client's own dashboards
One quarter of focused work,
measured in real dashboards.
No mock-ups, no vanity screenshots — every panel below is pulled straight from the client's own Google Analytics, Search Console, Meta Events Manager, Shopify and TikTok Ads accounts. SEO, paid social and analytics working as one system, tracked end to end.
A diversified traffic mix
No single channel carries the store. Organic search, paid social, direct and organic social all contribute meaningfully — engagement holding above 92% across the board — so the business isn't one ad account away from a slowdown.
Organic clicks compounding month over month
Three months into structured SEO work, Search Console shows steady click volume against 201K impressions, with the average position climbing toward the top of page one.
Full-funnel pixel accuracy on Meta
Search, Add to Cart, Initiate Checkout, Add Payment Info and Purchase are all tracked server-and-browser side, giving campaign optimisation clean signal from the very top of the funnel to the sale.
Sessions and sales climbing together
Store-level analytics tell the real story — sessions up 50%, total sales up 73% and conversion rate up 24% quarter over quarter, proof the extra traffic actually converts.
TikTok added as a second growth engine
Server-side event tracking extended to TikTok Ads Manager — Pageview through to Purchase all reporting live, with event match quality scores actively monitored and improved.
Sustained visibility, not a short-term spike
Zoomed out over a full year, the same domain now pulls 1.07M impressions and 4.81K clicks a month — evidence the early SEO gains held and kept scaling.
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on your own dashboards?
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